ECONOMY PAPER COMPANY

This article is brought to you by RISI Pulp & Paper Breaking News http://www.risiinfo.com/content-gateway/pulpandpaper/news/Appleton-Coated-offers-Ivory-Matte-FSC-papers.html

To read more articles like this one or to find out more about the paper industry, visit http://www.risiinfo.com/content-gateway/breakingNews.html


Appleton Coated's Utopia Two (U2) Ivory Matte joins the U2:XG family of environmentally friendly, coated printing papers. Certified by the Forest Stewardship Council (FSC), U2:XG Ivory Matte contains 30% post-consumer recovered fiber and is manufactured with Green Power, electricity provided from renewable energy sources.

"A warm, luxurious, softly tactile sheet, Ivory Matte presents a nice alternative to blue-white and an easy, affordable alternative for environmentally friendly text and cover projects," says Phil Cavalier, vice president of marketing at Appleton Coated.

One of six matte choices from the Utopia brand of coated printing papers, U2:XG Ivory Matte can be specified in 70-, 80- and 100-pound text weights and in 80-pound cover weight. For 90- and 110-pound cover weights, Utopia Premium Ivory Silk is also FSC-certified and can be manufactured with Green Power. Both Utopia Premium Ivory Silk and U2:XG Ivory Matte are acid-free and elemental chlorine-free.

"There are very few coated ivory products available today. Utopia offers two," says Cavalier.

For an updated Utopia swatch or plain paper samples of Utopia's two Ivory options, please call Appleton Coated's customer service line at 888-488-6742, or contact a local representative.

U2:XG Ivory Matte can be ordered in sizes as small as one carton or as large as needed for high-quantity web runs. For digital offset, laser and color copier applications, select from the Utopia Digital stock offering.

Appleton Coated offers the most comprehensive lineup of premium, coated papers available today marketed under the Utopia brand. From the elegance of Premium to hardworking Utopia Three, the Utopia family of coated papers offers six ways to ignite a passion for paper and the environment. Appleton Coated is headquartered in Kimberly, Wisconsin.

So i'm sure most of you are familiar with EPC's offset and laser compatible carbonless stock. If you're running it offset you've been purchasing our Excel Heavyweight by Glatfelter, if running it through laser or digital equipment you've probably purchased our Xcelerator Digital Carbonless from Glatfelter. Well to make things easier on everyone Glatfelter decided to get rid of the two separate sheets and combine them into ONE single carbonless phenomenon.

It took over 2 years to get the chemistry right and to make every test run a success but they finally did it and now Excel One is the only carbonless worth mentioning. Whether your job is offset or digital Excel One will work for you!

For those of you who might be weary of the new sheet, I will copy Glatfelter's frequently asked questions section from their new ExcelOne Promotional packet. If you still have questions after that then feel free to give us a call @ 585-482-5340 we're always here to help and guide you down the right paper path!

Question 1:
"How is ExcelOne different than the current Excel product?
Answer 1:
Glatfelter has been working on the development of ExcelOne for over 2 years at Glatfelter's new product development center. ExcelOne is a hybrid engineering of Excel and Xcelerator PLUS. It maintains the best performance characteristics of both products, while offering our customers a product that is greener for the enviornment, cleaner on presses and digital equipment and keeps inventory lean.

*** Note ***
The ExcelOne product will be 92 bright, with a new bluer-whiter shade; contains CleanPress CF technology, a greener CF sheet that runs more cleanly than competitive sheets; adjusted moisture standards to perform jam-free in digital equipment without sacrificing offset runnability; and is guaranteed to perform on offset printing equipment, monochrome or color digital equipment and inkjet equipment.

Question 2:
"What do I do with my existing Excel Inventory?"
Answer 2:
To ensure a seamless transition to the new ExcelOne product, Glatfelter has been making rolling manufacturing changes to the product prior to launch; branding changes were the final component of the product modifications. As a result, Excel inventories have been progressively upgraded to ExcelOne, so Glatfelter is able to extend their digital product guarantee to Excel products that were purchased on or after January 1, 2010. This will ease the transition of inventories to the new ExcelOne product.

Glatfelter will not be accepting Excel inventory back in order to maintain the integrity of the supply chain for new product.

Are you taking advantage of our vacuum line with all the new and improved features?

Have you seen our newest DVAC? It is the only one of its kind for One Pass Cleaning



Introducing a revolutionary new concept in cleaning. DVAC 1 Pass Cleaning Solution TM combines multiple cleaning steps into one, eliminating non-productive labor time to save you money.

Optimize Productivity
-Make waste collection more efficient with a vented BRUTE 44-Gallon Utility container

Use for Day Cleaning
-Very quiet operation, perfect for noise-sensitive environments and day cleaning.

Protect Air Quality
-Optional HEPA Bag help protect indoor air quality for greener operation.

Clean Effectively
-On-board crevice, upholstery, and dusting tools included.

Work Efficiently
-Floor switch on straight suction model allows user to easily change surface selection from carpet to hard floor.

To get more information visit www.rubbermaidvacuums.com & www.economypaper.com

"There's something undeniably unique about a printed piece. Timeless. Important. Engaging. Each page unmatched in its ability to communicate subtle shifts in color and emotion. In print, details beg to be touched, providing a tactile invitation to revisit the message again and again. Print is personal, portable, and now more than ever, responsible. "

"Print & Online: The Perfect Match"

"2x: Consumers receiving a printed catalog are twice as likely to buy online than those consumers who do not recieve a catalog.

67%: of online action is driven by offline messages.

86%: say shopping is easier when they have a printed catalog."


"Things change. Media evolves. Technologies improve. But the need to engage consumers remains the same. Having a clear, inegrated strategy that uses both print and online increases your success rate. The message is clear, print ignites online action."

A Message from Lewis Fix at Domtar
Vice President, Brand Management & Sustainable Product Development.


"Domtar is committed to the responsible use of paper. Furthermore, we're committed to communicating paper's place and value to the businessness and people that use our products every day."

"Paper has been around for 2,000 years. People love paper because it connects them in so many ways to the important things in life. Something on paper is more meaningful and lasting. Unfortuntately, paper also gets a bad rap. "Think before you print" messages at the bottom of emails, "Save a tree" directives at every turn, news reports about the destruction of the rainforests and corporate cost-cutting cloaked in pro-environmental speak have all combined to place a misguided guilt around the use of paper."

WHEN IT COMES TO THE TRUTH ABOUT PAPER, MANY PEOPLE CAN'T SEE THE FORESTS FOR THE TREES.

"Paper is a sustainable, renewable, recyclable, plant-based product that has played an essential role in the development of mankind. Great ideas are started on paper. The world is educated on paper. Businesses are founded on paper. Love is declared on paper. Important news is spread on paper. Justice is rendered on paper. Rights are guaranteed on paper. Freedoms are declared on paper."
"The truth is, with mordern environmentally sound forestry practices, high levels of recycling and the sustainable nature of paper compared to other materials, paper is a truly fantastic product."

PAPER IS GOOD. PASS IT ON!

Highlights:

1)‘Best-in-class’ redefined: 50% recycled, 40% PCW content sets new industry standard for sustainable coated papers.

2)FSC-certified Knightkote 50 brand features full range of weights in 92-bright White and Creme; now available from SMART Papers and Mohawk Fine Papers.

3) Fortune 500 company chooses Knightkote 50 for 90,000-copy print run of 2009 annual report; commercial samples available early next month.


For the full press release visit http://twurl.nl/63xiiq